

Revolutionizing Farm-to-HORECA Supply Chains
Wapishi is a Kenyan agribusiness startup connecting smallholder farmers with food service providers through a vertical integration model.
"By connecting farmers with markets and reducing post-harvest losses, we are increasing farmers' incomes and providing access to high-quality fresh produce to our customers."
The Problem
Kenya's agricultural sector faces significant challenges across the entire value chain
For Farmers
- •Sub-optimal yields and poor practices
- •Limited market access
- •Unfair market returns
- •Lack of access to credit
- •Post-harvest losses
Supply Chain
- •Too many middlemen
- •Post-harvest losses (up to 40%)
- •Poor handling and logistics
- •Inadequate storage facilities
- •Inflated consumer prices
Food Service Providers
- •Inconsistent supply
- •Poor quality produce
- •Tight cash flow
- •Fluctuating market prices
- •Lack of traceability
Alarming Facts
- •In Kenya, 40% of food is lost from the farm gate to the family table (FAO report)
- •Food loss and wastage accounts for Ksh 72 billion (£0.48 billion) annually
- •Every Kenyan throws away an average of 99 kilograms of food every year
- •The country wastes a total of 5.2 tonnes of food every 12 months
- •Nearly 30% of harvested crops in sub-Saharan Africa go to waste
Our Solution
Wapishi connects smallholder farmers directly with food service providers through a vertical integration model

For Farmers
- •Fair market prices
- •Guaranteed market access
- •Training on sustainable practices
- •Access to credit facilities
Wapishi Platform
Vertical Integration Model

For Food Service Providers
- •Consistent high-quality supply
- •Stable pricing
- •Traceable produce
- •Reduced food waste
- •Flexible payment options
Elevator Pitch
Wapishi is a Kenyan agribusiness that is revolutionizing the way smallholder farmers access markets and connect with food service providers. We use a vertical integration model, sourcing fresh produce directly from farmers and providing last-mile distribution to hotels, restaurants, and catering companies. By connecting farmers with markets and reducing post-harvest losses, we are increasing farmers' incomes and providing access to high-quality fresh produce to our customers.
Core Products & Services
Our comprehensive suite of solutions addressing challenges across the agricultural value chain
Sourcing & Distribution
- •Direct farm-to-business supply chain
- •Quality-assured fresh produce
- •Last-mile delivery to HORECA businesses
- •Reduced post-harvest losses
Technology Platform
- •Wapishi Apps (farmers, clients, riders)
- •Wapishi CMS for inventory management
- •Produce traceability and quality tracking
- •Data analytics for demand forecasting
Supply Chain Visualization
Click on each stage to see challenges and solutions
Innovation Initiatives
Wapishi Wallet
A credit line for our clients to help manage cash flow
Rinda Box
Small-scale ripening chamber for climacteric fruits
Link a Chef
Custom sourcing program connecting chefs with farmers
Plantain Queen
Consistent brand of plantains meeting market demands
Mbolea
Organic compost from kitchen waste sold to farmers
Market Opportunity
Agriculture is a cornerstone of Kenya's economy with significant growth potential
Economic Impact
- •Agriculture contributes 33% of Kenya's GDP directly
- •Another 27% of GDP comes indirectly through linkages
- •The sector employs over 40% of Kenya's total population
- •More than 70% of Kenya's rural people depend on agriculture
Market Size & Opportunity
- •HORECA sector represents a significant and growing market
- •40% of food is lost between farm gate and consumption
- •Food loss accounts for Ksh 72 billion annually
- •Opportunity to capture value through waste reduction
Agricultural Contribution to Kenya's Economy
Competitive Advantage
Specialization
Focused exclusively on HORECA sector unlike competitors (Twiga, Taimba) who target general retail
Vertical Integration
Comprehensive farm-to-kitchen model with post-harvest technologies
Sustainability Focus
Circular economy approach with waste management solutions
Value-Added Services
Financial services, traceability, and custom sourcing options
Leadership Team
Meet the passionate individuals behind Wapishi
Ian
Chief Executive Officer
Passionate about transforming Kenya's agricultural sector.
Shao
Chief Operating Officer
Passionate about transforming Kenya's agricultural sector.
Romeo
Chief of Brand
Passionate about transforming Kenya's agricultural sector.
Advisors
Tesh Mbaabu
Advisor
Phyllis Maina
Export Partner
Support Team
Isaac Mabweh
Technology
Isaac Conteh
Technology
Nobella Nyarari
Data Analysis
Charles Muchira
Agriculture
Chief Agronomist
Social & Environmental Impact
Creating positive change across Kenya's agricultural ecosystem
Economic Impact
- •Increasing farmer incomes through fair pricing
- •Reducing post-harvest losses and waste
- •Improving efficiency in the supply chain
- •Creating value through waste reduction
Social Impact
- •Creating employment opportunities in agriculture
- •Improving food security through reduced waste
- •Supporting smallholder farmers with training
- •Feeding communities through Lisha Jiji initiative
Environmental Sustainability
Regenerative Agriculture
Supporting sustainable farming practices that improve soil health and biodiversity
Carbon Offset
Tree planting through our Kivuli initiative to offset carbon emissions
Waste Reduction
Converting organic waste into compost through our Mbolea initiative
Water Conservation
Training farmers on efficient water usage and conservation techniques
The Challenge
40% of food is lost from farm to table in Kenya
Our Impact
Through our integrated supply chain and technology solutions, we're working to reduce this waste by half, saving millions in economic value and improving food security.
30%
Waste Reduction
40%
Income Increase
25%
Cost Savings
Investment Opportunity
Join us in building a more equitable and sustainable agricultural value chain
Investment Simulator
Explore how different investment levels could impact our growth and your returns.
Allocation of Funds
Projected Growth
Farmer Network
+500
Timeline
24 mo
ROI
25%
Geographic Expansion
Business Model
Revenue Streams
- •Margin on produce supplied to food service businesses
- •Subscription fees for premium platform services
- •Interest earned on Wapishi Wallet
- •Sales of Mbolea organic compost
- •Value-addition
Growth Strategy
Short-term (1-2 years)
- •Expand product catalogue
- •Increase client coverage
Long-term (3-5 years)
- •Geographic expansion
- •Technology enhancement
Get In Touch
Interested in learning more or exploring partnership opportunities?
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